Memes are replacing the slow process of diplomacy, and are proving to be powerful weapons of communication and manipulation in complex global conflicts. Here, writer and lecturer Jess Crombie examines why this ‘silly as serious’ content works so well
This year Berlin celebrates its 20th anniversary of being named a UNESCO City of Design. We talk to graphic design studios across the city to discover the impact it has made
Creatives and recruiters share advice on rethinking the ‘messy middle’ as a testing ground to sharpen ideas, build confidence and shape the career you want
Rooted in the concept ‘Hello gorgeous’, the Swedish creative agency has developed a new visual identity and tone of voice for the brand
A multi-hypenated creative practice has numerous benefits in an economy that’s fragile, plus offers the chance for extra flexibility in a world that’s constantly in flux
From album artwork to full-blown visual worlds, a group of female creative directors inside major labels are changing how the industry thinks about creativity
In the wake of creative industry redundancies, key voices are emerging to help those in career crisis navigate the messy middle and find a route through to the other side
The marketing campaign for Bungie’s much anticipated video game Marathon began long before its release last week, with creative agency Kurppa Hosk linking in-game experiences with real-world interactions to maximum effect
A decade after coining the phrase ‘normcore’, Sean Monahan explains how trend forecasting split into data-driven measurements and human intuition – and why AI might bring the latter back
We speak to four agencies that have recently opened spaces in new locations about how to build a team that works for both global and local, and what kind of creative evolution you can expect from the mix
In his new book, the co-founder of BETC offers a journey through advertising and culture since the 1980s, and tracks the seismic changes brought by globalisation and tech
De-Yan has been working with clients from Louis Vuitton to Meta for over a decade, prioritising craft and the power of brand while developing a blueprint for how to create engaging work in a complex market
Last weekend saw another attack on arts education, with creative arts courses described as “dead-end degrees”. Here, James Kirkham of Iconic spells out why in the age of AI they are anything but
The Blank Space author explains why the algorithm, the rise of right-wing politics and our general desire to always be liked have led to culture losing its edge. But don’t worry, there is a way out
As AI continues to gain cultural momentum, the real question isn’t what it can do but how human intent can shape the work it produces. Here, three experts working across education, tech and design explore the opportunities and risks
The Moment director and frequent Charli XCX collaborator chats reframing Brat Summer, firing ping pong balls at Timothée Chalamet and why controlling your image now matters as much as the work itself